KISSmetrics Customer Web Analytics

KISSmetrics Brand Assets


The correct guideline of displaying the KISSmetrics name is to format KISS in uppercase and metrics in lowercase. The name is always one word and KISS is never unabridged to Keep it simple, Stupid.

Although the original phrase was keep it simple, Stupid, we much prefer other variations, primarily keep it simple software.

Correct way to format KISSmetrics:

  • KISSmetrics

Incorrect way to write KISSmetrics:

  • Kissmetrics
  • KissMetrics
  • kissmetrics
  • KISSMetrics
  • Kiss metrics

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